Jazz & Blues TV to launch international OTT channel
Online video platform Piksel is partnering with Jazz & Blues TV to launch a digital music TV channel dedicated to jazz and blues.
The channel, which launches in Q1 2016, will bring premium live and VOD music concerts, interviews and performances to jazz and blues enthusiasts around the world.
“The launch of Jazz and Blues TV will share the experience of live music with people all around the world and it’s with Piksel’s support that we have been able to make this ambition a reality,” commented Vince Williams, CEO, Jazz & Blues TV.
“What made the partnership with Piksel a good fit was its strategic approach – taking the time to understand our online video business and setting a framework for what success looked like using internet TV business modeling. Through this process Piksel showed it is as focused as we are on a path to profitability. Of course the technology needed to be right too. We wanted a solution that was easy to use and that would highlight the talent of our artists. This and more is possible with Piksel Hive.”
Neil Berry, EVP Commercial, EMEA at Piksel commented: “By combining Piksel Hive with our viewer-centric approach, and expertise in live events, we have not only the product, but the experience to help Jazz & Blues TV unleash the value of its unique content. Our partnership with Jazz & Blues TV reflects our commitment to expanding the reach of niche content platforms, offering viewers a carefully curated video experience that they can’t find anywhere else.”