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NBC Sports launches streaming production unit
Michelle Clancy
| 25 May 2016
NBC Sports Digital has launched a new video technology unit to support partners wanting to deliver live and on-demand streams.
olympics2The unit, Playmaker Media, will have the International Olympic Committee as its first client and help launch streaming support for the organisation's Olympic Channel to come this year.
Meanwhile, keeping it in the family, NBC News will use the platform for streaming coverage of the presidential election.
The unit is currently working with companies including Adobe, Akamai, Microsoft, Turner's iStreamPlanet and Comcast Wholesale.
“The growing demand for live streaming support in the marketplace combined with our experience and expertise make this the perfect time to launch Playmaker,” said Rick Cordella, SVP and GM, Digital Media, NBC Sports Group. “Whether it is live streaming the biggest sporting events in the world or hosting on-demand video clips or live-event replays, our clients can expect best-in-class service that will provide their viewers with an enjoyable and seamless streaming experience.”
Michelle Clancy
| 25 May 2016
NBC Sports Digital has launched a new video technology unit to support partners wanting to deliver live and on-demand streams.
olympics2The unit, Playmaker Media, will have the International Olympic Committee as its first client and help launch streaming support for the organisation's Olympic Channel to come this year.
Meanwhile, keeping it in the family, NBC News will use the platform for streaming coverage of the presidential election.
The unit is currently working with companies including Adobe, Akamai, Microsoft, Turner's iStreamPlanet and Comcast Wholesale.
“The growing demand for live streaming support in the marketplace combined with our experience and expertise make this the perfect time to launch Playmaker,” said Rick Cordella, SVP and GM, Digital Media, NBC Sports Group. “Whether it is live streaming the biggest sporting events in the world or hosting on-demand video clips or live-event replays, our clients can expect best-in-class service that will provide their viewers with an enjoyable and seamless streaming experience.”
